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Reebok Classics x Rig Out | This Is The Start Of Something

Reebok Classics do nice, subcultural films that are undeniably British – but not in a clichéd, mawkish way. And that’s a good thing, because it’s authentic and not trying to be something it’s not. We featured their last collaborative film with The Rig Out, which was set in the North of England. This time round, they’ve gone stateside – it’s basically a portrayal of the American Dream, but with nice trainers, sort of. Either way, it’s beautifully shot and certainly worth checking out.



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