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Proper Magazine Issue 16

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Proper Magazine have just released their 16th issue, which is an achievement in itself, but this looks like their best one yet. The magazine remains one of the funniest, pretence-free menswear publications on the market, appealing to a British consumer that has an affinity for New Order but probably wouldn’t want to see it emblazoned on the back of a Raf Simons coat. That market – lads who enjoy insightful journalism, quality clothing and have an aversion to industry marketing bullshit – is surprisingly large but rarely catered for. Proper are one of the few who do so, and certainly the best. Expect the following features in Proper 16:

– An exclusive interview with adidas aficionado Gary Aspden, who talks us through his trip to Buenos Aires and provides us with similarly exclusive pictorial evidence.

– Interview with founder of cult terrace brand Dupe and now the driving force behind Uniformes Generale, Adam Creed.

– Too Hot… Purveyors of the best of 1990s style Too Hot have done us an exclusive shoot which is perhaps the coolest thing we’ve ever put in our magazine.

– The Rise of the Johnhead. Prolific Internet Marksman @DanielSandison has written about Liverpool’s latest scally subculture.

Available here.



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